The way in which we consume content has changed tremendously over the years. The evolvement has reached consumer media, drifting us away from newspapers and…
Automated bid strategies are designed to boost results for advertisers using Google's advanced machine learning. To make it easier for you to use them we’ll…
WordPress has been a popular choice for many looking for a suitable Content Management System, since its first appearance in 2003. Created by programmer Matt…
In my previous blog, I discussed the reasons why web security is a priority for SEO, as well as the most common malicious threats that…
Digital PR is a strategy used to increase brand awareness through a variety of online methods. In several ways, digital PR can be compared to…
For any Marketer or Business, it’s important to be aware of what your competitors are doing around you. The purpose of which, is to be…
Google’s launch of Google Analytics 4 brings a significant shift towards cross device, code free and seamless tracking. This marks the beginning of the end…
The past decade has seen cyber security and data protection becoming two of the most concerning, and most discussed topics worldwide. As organisations and businesses…
Having a brand that is trusted by your customers, is a key component to the success of the company. Whilst this may be the case,…
Converting online shoppers is increasingly challenging Working within an e-commerce SEO agency has meant learning and evolving in many different ways. Whilst over the years,…
Regardless of your experience level, launching a website is both a complex and stressful process. In fact, websites alone, are complex. There are many areas…
With the ongoing issues around Covid-19 hitting the high street, the online opportunity for the Christmas period for ecommerce stores is potentially even larger than…
In my previous blogs, I've covered the what, why and how to for those looking to integrate content marketing into their business strategy. But now,…
On the 11th of September, Brighton SEO held their Crawl and Indexation summit - a fantastic opportunity for SEO professionals and enthusiasts to learn all…
What is the Amazon Advertising Platform? Amazon Advertising Platform is all about Amazon PPC and running pay-per-click ads on their Ad Platform. This way of…
45 million people across the UK use social media. Making this, a critical part of any business strategy. If you're a small business, taking their…
If your ecommerce business has over 10,000 products, you are going to need some significant reporting. This will be required, to ensure you have full…
Local search campaigns can throw up challenges in regard to effectively targeting users in different regions, sometimes in the same city, without the risk of…
