Google+ Now Available for Businesses


Google plus Restrictive Name Policy

Today Google announced the much awaited release of Google + Pages for businesses, places and products. The social network equivalent to facebook now lets you 'build relationships with all the things you care about', whether its a football team, friends business, or simply a product you love.


"For businesses and brands, Google+ pages help you connect with the customers and fans who love you. Not only can they recommend you with a +1, or add you to a circle to listen long-term. They can actually spend time with your team, face-to-face-to-face. All you need to do is start sharing, and you'll soon find the super fans and loyal customers that want to say hello." - Google Blog

The rollout is occuring over the next two days and any businesses wanting to create their page need to visit the create a page location. That said, the rollout is in typical Google fashion meaning its initially on a random basis, so not everyone will get lucky straight away. To create a page, you must already have a Google + account, allowing you to add a business page in any of the following categories:
google plus account

  • Local Business or Place
  • Product or Brand
  • Company, Institution or Organization
  • Arts, Entertainment or Sports
  • Other


Direct Connect

Integrating these pages into search, users will be able to simply type + along with a desired subject, business, or interest that they want to view a google + page for. By searching in this fashion, the user will be taken directly to the Google + page of their choice. Aswell as this, Google + pages will also start appearing in the search results, integrating Google + further with the Organic Results.

Related Articles

Is Social Bookmarking Still Effective?

This week in the office, we’ve been debating whether social bookmarking is still important as an off page SEO technique. We all know how important…

How SEO and Content Marketing Work Together

Content Marketing has continued to play a vital role in many B2B SEO strategies. Whilst content marketing focuses on providing value to your audience and…