retaining your organic traffic through a website changeover through an expert migration service
Working through over 50 website migrations a year, our SEO experts support internal marketing and web development teams to manage the migration of a website in a controlled and efficient way. Whether you are moving to a new platform, or launching a new front end design to improve the user experience,we can assist.
Our audit consists of understanding your existing websites performance, not just in rankings, but also technical factors such as speed and page load times. Benchmarking these statistics allows us to compare and report on the impact of the migration upon completion.
During the migration process we will assist your web development team by guiding them through the technicalities that ensure SEO integrity is maintained, monitoring and reporting along the way.
Post migration we monitor and check search engine indexes, rankings, and organic traffic levels to ensure zero loss. We also check all tracking and third party scrips and tools are functioning as required to ensure your business only gains from the migration as intended.
Our agency migration process has been crafted over 10 years to cover all critical points from both a search engine and business perspective. We constantly update and refine our process to ensure we are considering every possible risk that could cause a loss of traffic or user experience, ensuring we continue to maintain our 100 % success rate with seo migrations.
Utilsing our proprietary system Bright Metrics, our entire process is documented from inception to completion, ensuring that our clients receive a documented trail of migration which can be used to communicate changeover performance and gains to internal stakeholders.
Our technical SEO team are recognised within the industry as leading experts in the latest technical SEO trends. We hire specifically for technical SEO roles based on people’s passion and ability to demonstrate long lasting technical SEO proficiency across all different sized websites, from 10-page local businesses through to large scale, global, multi-lingual websites.
Our team are never satisfied with their knowledge and attend regular training events, industry events and carry out R&D Projects internally in order to improve not just their own technical ability, but technical SEO practices as a whole within the industry itself.
Fill out the form below with details of your current SEO challenges and goals for a free account audit.
""Polaris have been honest and realistic about the time and approach needed to get our business the digital perfomance we needed. Thanks to their expertise and commitment, we have diversified our business and can see B2C being a larger part of our revenue going forward. Great team that really are experts in their field.""Adam BenjaminDirector, Paradox London
With crawlers and users looking to find core parts of your site quickly, it is essential your site structure offers ease of use. Further, international or language tagging is essential for global sites.
No user likes a slow loading website and working to improve delivery of code, images and server performance will all improve SEO results.
Whether it is UX, voice, image reading or Alt tags – accessibility is becoming increasingly important to technical SEO. In 2020 it is essential to ensure your site is usable to all.
Well written, expansive structured data allows for websites to dictate to search engines where core areas of action are. This improves both crawling and diversity of search results.
Want to ask an expert about your business?