Christmas has certainly come early for the POLARIS team! We are delighted to share that POLARIS has been named a finalist in three categories at this year’s UK Search Awards:
- Best SEO Campaign
- Best Use of Search – Fashion
- Best Use of Search – Retail Ecommerce
This recognition follows our great success at the European Search Awards earlier this year, and is a huge honour to be recognised alongside so many other brilliant agencies.
These nominations reflect the dedication, creativity, and hard work of our team who continuously deliver exceptional results for our clients.
Delivering Results That Make a Difference
As a specialist SEO agency, we take pride in the campaigns we deliver for clients, and these nominations are a result of the work we’ve done with Dune London.
By conducting an in-depth market trend analysis, we reinvented the homepage experience and uncovered opportunities in previously unindexed colour ranges. We launched optimised static colour pages to drive engagement, refined brand messaging to better match customer intent, and implemented programmatic SEO to scale product visibility and help customers discover new collections faster.
We also strengthened Dune London’s backlink profile and introduced a new collaborative outreach process with the PR team, combining best practice SEO frameworks with a clear digital strategy setting benchmarks for long term success and growth.
The results from our ecommerce SEO campaign speak for themselves:
- Market share for women’s boots increased from 3.5% to 8% (a core focus for the season)
- Traffic surpassed target expectations by over 50%
- ROI reached an impressive 644%
Amo Sokhi, POLARIS MD said
“This year POLARIS has been full of big wins. Being recognised at the UK Search Awards is a testament to the award-winning results and strategies our team develops and executes and to the hard work behind every campaign. It is an honour to be nominated and a huge congratulations to all the other nominees.”
Looking Ahead
Being a three-time finalist at the UK Search Awards 2025 is a proud moment for POLARIS. It reflects our commitment to delivering results-driven campaigns and our ongoing focus on excellence and innovation in search.
We’re incredibly proud of the team’s hard work and grateful to our clients for their continued trust and partnership. We’re looking forward to celebrating in London with the team and recognising the outstanding work across the industry.
If you’re looking to achieve award-winning results, get in touch with our team to find out how we can help.
