HTTPS/SSL

Known as site protocol, this is a security certifcate and measure used by websites to keep user data secure. This is a Google Ranking Factor.

Other Definitions

AMP

Accelorated Mobile Pages - a type of coding that stores…

Page Authority (PA)

Page authority - similar to domain authority but used as…

E-A-T

Expertise, Authority, Trust - the three core elements that need…