At POLARIS we deliver a full 360 SEO solution for our partners. As leading SEO Consultants in London, we have the experience to drive performance for Brands and challengers that are serious about adopting a best practice approach to SEO, guiding you to success.
An SEO strategy is a detailed roadmap that incorporates all key elements of SEO to effectively boost your rankings and drive traffic. At POLARIS, a leading SEO consultant in London, we focus on transparency, clarity, and accountability at every step. That’s why our journey always begins with a comprehensive SEO Strategy Audit. After an initial consultation to understand your business objectives and current SEO efforts, our team will assess your performance in the competitive London market and evaluate how you rank against key competitors.
Leveraging our expertise and passion, we create a holistic SEO strategy that includes well-defined targets and milestones, ensuring we navigate towards improved visibility and long-term success together.
SEO Audit StrategyAs specialists in on-page SEO services, we tailor our optimisations to boost your website’s rankings and attract qualified traffic. Whether you’re running an eCommerce site that requires automated onsite SEO or a niche B2B website needing in-depth analysis and a custom optimisation strategy, we have you covered.
Our SEO consultancy in London is made up of dedicated onsite SEO experts who optimise product pages, solution pages, editorial content, and knowledge resources to enhance visibility and drive results in your target search engines.
On Page SEO ServicesOur Technical SEO services cover over 35 key evaluation areas, including mobile optimisation, site speed, security, crawling and indexation, as well as host server analysis.
Our expert technical team has extensive experience working with large-scale international domain structures (multiple ccTLDs) and major eCommerce platforms.
We are fully committed to delivering top-tier technical SEO services, acting as a true partner in executing strategies and ensuring all stakeholders are aligned to achieve the desired outcomes.
Technical SEO ServicesOur in-house content and digital PR teams understand the critical importance of user targeting and the need to address specific informational requirements. We create content that speaks directly to these needs, ensuring it engages the right audience at the right moment, guiding them through their journey with your brand.
Our content marketers are specialists in interpreting user intent, analyzing both the search landscape and competitive landscape to identify the exact content needed to captivate and satisfy readers.
Content Marketing AgencyOur digital PR services are split across three areas; digital PR campaigns, influencer outreach, and ecommerce outreach.
As a leading SEO agency our reputation has been built on trust, so we consider search engine compliance a fundamental part of our approach to developing your businesses profile.
Partnering with POLARIS, you will ensure your businesses has value from its PR not just today, but tomorrow aswell.
Digital PR AgencyNavigating the complexities of website migrations is paramount in safeguarding your online presence.
From the initial stages of website planning, we assess the reasons for migration and collaborate with you right from the start, ensuring the project is built with SEO best practices in mind.
Our trusted 5-phase SEO migration service guarantees a smooth transition that not only preserves but improves your website's organic rankings and performance throughout the entire migration process.
SEO Site MigrationsLocal SEO is crucial for many businesses across the UK with many markets becoming saturated with competitors, it's important to standout against the crowd. At POLARIS we specialise in local SEO delivering proven results across many sectors and regions for a vast array of clients. Our local SEO experts and consulting specialists can help everyone from small businesses looking to rank or SME's and bigger looking to improve their local proposition.
Local SEOBoosting sales and leads from global markets is essential for businesses aiming to dominate in competitive environments like London. Through expert-led international SEO strategies tailored for both e-commerce SEO and B2B, we help businesses expand their reach.
Leveraging our extensive network of local market linguists, native SEO consultants, and country-specific account managers, we drive targeted traffic and sales with international SEO campaigns. We ensure success in SEO across global markets, optimizing your business for international visibility and growth.
International SEO ServicesAt POLARIS, we specialise in SEO that delivers real results. Based in London, our expert London SEO consultants have spent Hundreds of Hours in combined experience, helping businesses increase visibility and drive measurable growth. We don’t just talk about SEO, we implement proven strategies that work to help you grow.
From technical audits to content optimisation, our team stays on top of Google’s updates to keep your business competitive. Whether you’re a startup looking to grow or an established brand in need of a fresh approach, we have the expertise to boost your rankings and turn traffic into sales.
As premier SEO Consultants located in London, our experts are well-versed in the best practices needed to enhance SEO performance for your business. Whether you’re an eCommerce brand aiming to boost online sales or a B2B technology firm seeking to generate more demand, the following considerations will be essential to our mutual success in 2025.
Understanding the situation that drives your ideal customer to search online is paramount to the success of an SEO campaign. We use our experience to determine exactly what interests and challenges buyers are motivated by and what informational needs they have when searching online.
Search Engine Optimisation is a process heavily built upon reputation. Search Engines are now looking at how a business represents itself online to give consumers confidence in transacting with them. Algorithms such as E.E.A.T and YMYL are critical to success and a core part of our service offering.
Ensuring your destination site is efficient for users and search engine crawlers to access and experience is critical to SEO success. As users engage more and more in a fragmented way, different devices and levels of concentration are applied when experiencing search online.
Our Ecommerce SEO services are designed to drive a clearly measurable increase not only in traffic and sales, but also knowledge.
We collaborate with you as expert London consultants, to educate you and your internal team on a best practice approach to all aspects of SEO. Whether its Content SEO or PR for SEO, we will guide you.
We partner with you to drive an increase in your knowledge, and SEO performance, at the same time.
Ecommerce SEO Services
We provide SEO services for B2B businesses that want to target prospects more effectively by nurturing influencers and decision makers through your sales funnel.
Our B2B Strategies start with a fundamental targeting exercise in which we carefully analyse your product and its application, and how it adds value to a prospects business.
We know how to present the benefits your solution provides to a prospect and how to communicate this through informative content that’s technically efficient for search engines and users alike.
B2B SEO Services
We have worked with a number of leading retailers offering gifts and experiences to bring happiness to customers worldwide.
We understand that targeting the sentiment of the gift giver is key, whilst also thinking about the needs and desires of the potential recipient too.
Our SEO agency is renowned for being able to drive SEO and brand awareness performance through SEO campaigns, content marketing and digital PR services.
Technology and SaaS companies require a digital marketing agency that can help them market their challenger product swiftly to gain traction against leading competitors.
Sometimes, you need a digital partner that can generate awareness where it does not exist, by coining new terminology that describes your solution to create demand.
Technology and SaaS SEO Services
Drive Rankings, Traffic and Sales through SEO by partnering with POLARIS.
View our SEO Pricing & PackagesAt POLARIS, we pride ourselves on our transparent approach to SEO consultancy. Our team of experts is dedicated to guiding you through every step of the optimisation process, ensuring you understand how our strategies work to boost your online presence.
Our Technology
The journey so far for many business is success. POLARIS have consistently guided marketers to become subject matter experts in the field of SEO within their specialist area of marketing. We call this the POLARIS effect. Read what our partners have to say about their SEO journey.
Dune London selected POLARIS as their SEO agency to drive about company wide change. Through radical candour, and a strong ownership of SEO from initiation, POLARIS drove an increase in performance within 3 months of integration.
Our account management candence is driven by a desire to communicate openly and honestly. As your SEO agency, its our responsibility to keep you up to date on the progress we are making and the challenges we need to overcome together to drive success.
We have a unique Relationship & Results model that we use to determine the health of our partnerships, and we measure activity on the ground to quantify deliverables and performance along the way.
About Us
“On average, our client partners see a 721% increase in their investment with POLARIS.”Amo SokhiDirector
Agencies will usually charge a day rate based on the needs of the project, set KPIs quarterly based on this day rate and confirm with you. In most cases KPIs can be amended to suit your budget and a clear road map for progress will be provided.
Google Analytics for traffic to the website and conversions, as well as rank tracking software to show improvements to your keywords in Google will all help in measuring the success of SEO campaigns. SEO agencies will also provide access to performance dashboards and monthly reports.
Agencies listed as Google Partners, the Recommended Agencies Register, BIMA Associates and other industry bodies are the best place to find reputable agencies. Many will also provide case studies, references and an insight to their work to ensure you are confident of finding the right partner.
SEO can start showing results from within the first few weeks of a campaign being live, generally within three months a campaign should start to show a clear and obvious positive change.
SEO campaigns are generally made up of three areas - On-Page, Off-Page and Technical SEO. Although each area has a multitude of sub-areas, they are the three core areas of SEO practice.
Search engine spiders crawl websites through internal and external links. Internal links allow spiders to move through your website, external links will move spiders across domains. External links pointing to your website are called backlinks.
