Alt Text

Used as accessiblity for those who cannot see images, so an alt tag is used to tell users on the website what an image is. Also helps with search ranking by improvements to site accessibility.

Other Definitions

Structured Data

Another way of hosting JSON-LD or Schema tags - in…

Editorial Links

Links to websites from news or feature content on blogs,…

Referral Traffic

Traffic that comes to your site from a third party…