Customise Your Proposition Using Customer Insights

CRM is now a vital component of marketing. Working out how to customise your proposition based on segmentations of your customer base is a skill that needs to be implemented in all successful businesses. Planning your communications with different customers based on their needs will be covered.

POLARIS is a leading SEO agency with a team of experts that will guide you to long-term success through all aspects of digital marketing.

Brands that we’ve Guided on their Marketing Journey

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Who Should Attend

The workshop will be beneficial to any marketers and communications professionals who need to garner new understandings of the customer base. These insights can then be deployed across a range of marketing and communications plans and programmes.

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How to take this course

In-Company Training

If you’re looking to upskill your digital marketing team, our in-company training offers a tailored experience that is customised to your company’s goals and industry requirements. Our experts come into your office to deliver these customized sessions, allowing for immediate impact.

E-Learning

For those with busy schedules or remote work arrangements, our e-learning training is the ideal choice. It offers flexibility and convenience, without compromising on quality. Our experts are there to offer guidance virtually, with participants having access to the course later on as well.

Public Courses

Public courses are for marketing individuals looking to enhance their digital marketing skills with structured, scheduled classes. This format not only allows for in-depth training, but is also a great networking opportunity with other marketing professionals that come from a variety of industries.

Benefits of Learning Customer Relationship Management

Developing and implementing a CRM plan, with the latest trends and developments covered. Rolling out campaigns and monitoring their effectiveness will also form a key part of the workshop, all while targeting key parts of your customer base. Data and information analysis will also be taught; how to reflect the data in innovative propositions is an important element of the process.

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What Will You Learn During The Training

- CRM plans and programmes
- Developing a CRM programme
- Latest trends and developments
- Objectives and goals
- Monitoring the effectiveness of your CRM
- Data and information analysis
- Audience segmentation
- Customer insights
- New customer propositions based on research
- CRM application across all digital channels
- Social media and CRM
- Segmentation of communications

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Digital Marketing Training at the Forefront of the Industry

Our top-notch Digital Marketing training program, supported by 15 years of experience in search engine optimization, is enriched by the training offered by POLARIS experts, the top Digital agency in London.

With a proven track record of guiding marketers through the world of Marketing, our experts bring a wealth of knowledge from actively leading digital strategies for some of the world’s leading organisations. Benefit from a curriculum honed through years of hands-on experience, ensuring you receive up-to-date knowledge and simple yet effective best practice approach, essential for success.

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96%of attendees

reported a significant increase in their CRM proficiency after completing one of our training session.

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Customer Success

“Polaris did a great job.. prompt in turnaround, made us a clear priority with a short window and were able to explain the changes to non technical members…gave us great confidence in your ability.”
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Reasons to listen to us...
118 %avg increase in rankings
768 %avg increase in traffic
721 %average RoI
“On average, our client partners see a 721% increase in their investment with POLARIS.”
Amo SokhiDirector
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Why POLARIS?

At POLARIS we deliver a full 360 solution for our partners. As a leading digital agency operating globally, we have the experience to drive performance for Brands and challengers that are serious about adopting best practices to guide you to success. We also provide digital marketing courses to help businesses to boost up their team skills.

  • B2B SEO
  • Ecommerce SEO

A specialist B2B SEO Agency focused on ROI

With over 15 years as a leading B2B SEO Agency we specialise in creating custom B2B SEO strategies that take your B2B products and services to market. Focusing on targeting the right customer profiles, we position your brand in front of target prospects at every step of the journey.

B2B SEO Agency

Empowering Brands to Execute Best Practice SEO

At POLARIS we deliver a full 360 Ecommerce SEO solution for online brands, because we know what it takes to outrank your competitors to receive clicks that convert. As a leading SEO agency operating globally, we have the experience to drive performance for Brands and challengers that are serious about adopting a best practice approach to Ecommerce SEO.

Ecommerce SEO Agency